Invite Your Colleague and Save INR 19,470 (Inclusive of GST)
STARTS ON TBD Live Online & On-campus Immersion
DURATION 1 Year Live Online Sessions 3 Hours/ Saturday 6:45 PM to 9:45 PM
ELIGIBILITY Graduates (10+2+3) or Diploma Holders (only 10+2+3) from a recognised university (UGC/AICTE/DEC/AIU/State Government/recognised international universities) in any discipline preferably with 1+ years of work experience as on Dec 31, 2021.
STARTS ON TBD Live Online & On-campus Immersion
DURATION 1 Year Live Online Sessions 3 Hours/ Saturday 6:45 PM to 9:45 PM

Programme Overview

Transitioning into higher managerial roles for the first time can be exciting, gratifying, and challenging all at once. Digital revolutions enveloping today's dynamic business landscape has led to a 'new normal' requiring new kinds of managers with future-ready managerial skills. Against this backdrop, the Indian Institute of Management Jammu (IIM Jammu) has developed the Executive Programme in General Management to help sharpen your cross-functional competencies, data-driven decision-making skills, and creative problem-solving ability. Whether you're an aspiring manager or an experienced professional, this high-impact programme, delivered via interactive live online sessions and on-campus immersion, will help you build a new path on your leadership journey while advancing your general management skills and calibre.

As part of the programme, you will also get access to Emeritus Career Services, which empowers you to manage your career proactively.

Emeritus Career Services

Career Services image
Career Services image
  • Three 90-minute workshops from career management industry experts
  • Job placement assistance from partner companies are published, applied to, and tracked to success via an online platform (offered in partnership with Superset)
  • Past participants of Emeritus work at Microsoft, ICICI Bank, Infosys, HDFC, AirBnB, TCS, Ola, Flipkart, JSW, Wipro, Honeywell, JP Morgan, Reliance Jio, Mahindra, Gartner, Accenture, Cognizant, amongst others

Please note:

  • This service is available only for Indian residents enrolled into select Emeritus programmes.
  • IIM Jammu or Emeritus do NOT promise or guarantee a job or progression in your current job. Career Services is only offered as a service that empowers you to manage your career proactively. The Career Services mentioned here are offered by Emeritus. IIM Jammu is NOT involved in any way and makes no commitments regarding the Career Services mentioned here.

Programme Highlights

Learn at One of India's Best Business Schools

Three-day campus immersions at the IIM Jammu campus

Immersive hands-on learning through real-world case study discussions, across sectors

Gain actionable insights from industry-oriented curriculum, taught by leading IIM Jammu faculty

Receive a Certificate of completion & be eligible for the IIM Jammu Executive Alumni Status

Who is this Programme for?

This programme is ideal for:

  • Mid-level and early professionals aspiring to make a career shift to general management roles or further their cross-functional, strategic mindset for effective problem-solving
  • Senior professionals keen on growing into higher managerial roles by upskilling in in-demand management strategies and executives looking to gain holistic and cross-domain perspectives to plan and execute business growth strategies

Learning Outcomes

  • Drive effective resolution of business challenges and create a sustainable competitive advantage for your businesses
  • Build a global outlook of business and sharpen your strategic mindset and leadership skills
  • Advance your competency to effectively contribute to multi-functional teams
  • Orient your decision-making ability to a 'total firm' perspective instead of restricting it to a specific functional area
  • Develop cross-functional skills and competencies for effective management
  • Gain a holistic understanding of in-demand management concepts in an applied context
More Less

IIM Jammu Executive Alumni Status

On successful completion of the programme, participants will need to register with a one-time registration fee to receive the prestigious IIM Jammu Executive Alumni Status (optional). The participants will subsequently receive the alumni registration details from IIM Jammu.

Programme Modules

  • Demand, supply, & market equilibrium
  • Production costs & choices
  • Competition & market structure
  • Inflation, interest rates, & business cycles
  • RBI & monetary policy
  • Budget & fiscal policy
  • International trade
  • Understanding the financial statements
  • Analysis of financial statements
  • Cash Flow Statement
  • Cost concepts
  • Traditional Vs. ABC costing
  • CVP analysis
  • Time Value of Money & CAPEX decision
  • Financial institutions & markets
  • Cost of capital
  • Working capital management
  • Business valuation
  • Knowing & managing self
  • Understanding people in an organisational context
  • Managing teams in an organisation
  • Conflict management & negotiation
  • Transformation from being a manager to a leader
  • Performance management & evaluation
  • Introduction to marketing concepts
  • STP in marketing
  • Consumer behaviour
  • Marketing research
  • Marketing mix
  • Product & brand management
  • Pricing
  • Place/ distribution
  • Sales marketing
  • Integrated marketing communication
  • Interactive marketing
  • Rural marketing
  • Social marketing
  • Marketing strategy
  • Emerging trends in marketing
  • Basic statistics
  • Introduction to operations management
  • Production line optimisation
  • Demand planning & forecasting
  • Logistics & distribution management
  • Corporate strategy
  • Industry analysis & attractiveness
  • Environment Analysis (internal & external)
  • Understanding & optimising Business Value Chain
  • Aligning organisational strategy with business objectives
  • Competition Analysis
  • IT for managers
  • Business analytics & Data Science
  • Artificial Intelligence
  • Digital transformation
  • Emerging technologies in business
  • Public speaking: preparing & delivering content
  • Business reports/ proposals/ plans
  • Persuasive & argumentative skills
  • Corporate communication
  • Cross-cultural communication & business etiquettes

Note: Modules/ topics are indicative only, and the suggested time and sequence may be dropped/ modified/ adapted to fit the total programme hours.

Programme Directors


Chairperson International Relations,


Dr Aakash Kamble has over 13 years of experience in academics, public sector enterprises, and private companies in sectors like chemicals, project management, information technology, shipping, and logistics. His research interests are consumer switching, technology marketing, social media research, electronic commerce, and online learning. He is the recipient of the prestigious Israel Government Scholarship 2017-18 for research and has worked at the Department of Management, Bar-Ilan University, Ramat Gan, Israel. He has also co-authored two study reports in 2019 for the Centre for Advanced Studies in Policy Research on Tribal communities during the lockdown and employment status in organised sectors of India. His research papers have appeared in reputed international journals.

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Chairperson Integrated Programme in Management,

Co-Chairman Information Technology & Services,

IT Systems & Analytics

Dr Nitin Upadhyay is currently working as a Chairperson Integrated Programme in Management, Co-Chairman IT Systems & Services, and is also associated with IT Systems and Analytics at the IIM Jammu. He is a Fellow of the prestigious RSA London and Institute of Engineers (I), India. Over the years, he has engaged with select top Fortune 500 companies. He has contributed 100+ peer-reviewed publications/presentations/ posters/talks, 13 books and 50+ innovations. His research interests are at the interface of IS, IT, and frontiers in business, focusing on issues related to IS/IT adoption and diffusion of emerging digital innovations, blockchain, business models, cloud, information systems, emerging technology, big data, and analytics particularly in the context of frontiers in business. His books are in Amazon’s Best Sellers Category in the specialised discipline. He is listed in Who’s Who in the World, Who’s Who in Asia, Top Innovators of the World (IBC Cambridge), and has received multiple awards.

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Note: Programme Directors might change due to unavoidable circumstances, and revised details will be provided closer to programme start date.

Programme Certificate

On successful completion of the programme, with a minimum 60% attendance and satisfactory academic performance, participants will be awarded a certificate of completion and will be eligible for the prestigious IIM Jammu Executive Alumni Status (optional). Participants who demonstrate exceptional academic abilities in the overall results of periodic evaluations would be provided additional Certificate of Merit.

Sample Certificate
Sample Certificate

Note: All certificate images are for illustrative purposes only and may be subject to change at the discretion of IIM Jammu.

Past Participant Profiles

Work Experience
Past Participant Experience

Top Industries

  • Retail & FMCG
  • Healthcare
  • IT Services
  • Finance & Consulting
  • Others*

*Others include Publishing, Manufacturing, Oil & Gas, amongst others.

Top Functions

  • IT Services
  • Finance & Consulting
  • Manufacturing & Operations
  • HR & Management
  • Others*

*Others include Hospitality, Legal, and Analysts, amongst others.

Top Companies

  • Accenture
  • Microsoft
  • HDFC Bank
  • Honeywell

Early applications encouraged. Limited seats are available.

View Payment Plan
Loan offered at EMI of INR 6,839
Special Corporate Enrolment Pricing

Round 1 Last Date: TBD

Round 2 Last Date: TBD

Round 3 Last Date: TBD

Round 4 Last Date: TBD

In collaboration with Emeritus

Erulearning Solutions Private Limited (a company incorporated in India) is a subsidiary of Eruditus Learning Solutions Pte Ltd (a company incorporated in Singapore), and operates under the brand name of 'Eruditus' and 'Emeritus'.